He has a strong lineage and experience in this field. A Boston University graduate, he comes with a strong family business background. He was instrumental in bringing the organized car rental business to India by signing an agreement with Hertz Rent a Car in 1985 at the age of 21 on behalf of his family. He was the pioneer in the field of telephone search engine and launched the famous brand Ask Me, thereby establishing the first 24*7 telephone call handling facility in India in 1989.
He was one of the finalists for the Young Business Achiever Award constituted by Sista Saatchi and Saatchi and Indian Express.
He also launched for the first time in the country a boxed sales training program called WISE (Winning in Sales Every Time) in 1994 and highlighted the importance of creating positive ‘first impression’ in sales situations and also explained that every situation in life is basically a sales situation and everyone is a sales person. He is a known motivator and trainer.